Meta Ads Essentials

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This template covers the essential KPIs from a Facebook/Meta campaign, such as Spend, Impressions, CTR, and Clicks.

It contains individual pages with different granularity levels:

  • Per Campaign
  • Per Ad Set
  • Per Ad

Dimensions used

  • App
  • Date
  • Country
  • Campaign Name
  • Ad Group
  • Ad
  • Account ID

Metrics

  • Clicks
  • CTR
  • Impressions
  • Conversions
  • Conversion Rate

Required Connectors

Meta (Facebook) Ads

About this template

Created by

Rômulo Gomes

First published on
March 14, 2024
Updated on
March 14, 2024

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