Analytics: DownloadsDownload data generated on the App Store. You can use this report to understand your total number of downloads, including first-time downloads, redownloads, updates, and more.
Analytics: Discovery and EngagementProvides details about how users engage with your apps on the App Store itself. This includes data about user engagement with your app’s icons, product pages, in-app event pages, and other install sheets.
Analytics: PurchasesMeasure your total revenue generated on the App Store, attribute sales to download sources and page types, and measure how many paying users you have.
TrendsAlso known as "Sales and Trends", this report is based on Units (App Installs, Redownloads, Updates, or In-App Purchase Sales) and Developer Proceeds.
Analytics: App SessionsUse these reports to understand how often people open your app, and how long they spend in your app.
Trends: SubscribersContains subscription sales and revenue data, including Subscription Name, Duration, Country, etc, on a subscriber-level data.
ReviewsList of all the Reviews your app received, inclusing its Title, Body and Star Rating. Doesn't include star ratings without written reviews.
Trends: SubscriptionsContains subscription sales data with plenty of insights on Active Subscriptions, including a drill down in Free Trial / Standard / Pay Up Front / Pay as you Go. Includes Revenue and Proceeds data, filtered by App, Country, Subscription, Device, and more.
Trends: Subscriptions EventsContains event-level data about subscription payments such as Activations, Renewals, Refunds, Cancellations an Reactivations.
