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AI Integration (MCP): Talk to Your App Data in Plain English

Today we're launching something that fundamentally changes how you interact with your app data, and we're genuinely excited to get this in your hands.

Up until now, getting insights from your app data meant one thing: building dashboards in Looker Studio. You'd configure tables, pick your metrics, wire up your data sources, and spend real time on setup before getting to the part you actually cared about: understanding how your app is doing.

Today that changes.

With the new AI Integration (MCP), you can connect Easy App Reports directly to the AI client you already use - ChatGPT, Claude, Gemini, and others - and just... ask. In plain English. No dashboards, no manual exports, no configuration required.

Here's what you can do with it:

  • Ask questions directly. "How many downloads did I get last week?" or "What were my top countries by revenue in February?" Just ask and get an answer.
  • Get instant analysis. "Give me the key highlights from my App Store Q4 performance" and let AI surface the patterns and trends for you.
  • Generate reports. Ask for a breakdown of your subscription trends, your ad spend efficiency, your organic vs. paid downloads split - anything you want to understand, in the format you want.
  • Build data visualizations. Have your AI client create charts and dashboards for you, whether as a static snapshot or something dynamic you can keep iterating on.

All of your connected sources are available: App Store, Google Play, Apple Ads, and Google Ads. Everything Easy App Reports already knows about your app is now accessible through natural conversation.

This is the difference between having your data and being able to use your data.

Included in Your Current Plan

If you're on the Looker Studio, BigQuery, or Do It For Me plan, you already have access. No upgrade needed, no additional cost, no limitations. You can start today.

(We'll evolve how this is packaged over time, but for the foreseeable future it's fully included in your current plan.)

🚀 How to Get Started

Getting set up takes just a few minutes:

  1. Go to your Connect with AI page to generate your API key (you'll need to be logged in)
  2. Follow the Setup Guide to connect it to ChatGPT, Claude, Gemini, or whichever AI client you use

Once it's connected, just start asking questions.

📬 Questions or Feedback?

This is a new kind of feature for us and we'd love to hear how it goes for you. If you run into anything or just want to share what you've been doing with it, reach out to our support team. We're all ears.

Thanks for being an Easy App Reports customer. This one's been a long time coming.

March 2, 2026 12:44 PM